Rewind Retrobar

In the heart of Knightdale, NC is a throwback to the days of dust in the N64 cartridge, dial up internet, AIM and morning cartoons. Rewind Retrobar is all things pop-culture and nostalgia. Rewinding it back to the days when the only worry was getting the video rental back on time.

With themed drinks, video game tournaments and the soundtrack to your youth playing over the speakers, Rewind Retrobar’s identity needed to capture it all. With a custom logotype that nods to games like Tetris and Snake, paired with the double backward rewind arrows in 8-bit, the logo modernizes the nostalgia of the 80s and 90s,

This brand identity project was completed at MRC. Shown below is an unapproved colorway.